Tuesday, July 24, 2007

YouTube and Personal Touch

On Monday night, democratic presidential candidates shared the stage with you and me, live on YouTube. For the first time in history, ordinary people, especially young ones, with a video camera put the candidates to the test by asking daring questions and using real-life examples to demonstrate their points of view. It was pretty amazing to watch the candor of the young who challenged the candidates to break out of the rhetoric of their campaign speeches and to address sometimes uncomfortable issues such as race, religion and their own vulnerabilities. While this certainly underscored the internet as a force in politics, more importantly, it opened my eyes to just how powerful the internet can be towards helping each of us to propel our businesses forward. Watch the video below to get a glimpse, if you missed it and share your feedback.

What are your views on how we can leverage channels like YouTube to achieve growth in our businesses?


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